The Healthcare Business Unit has delivered significant growth over recent years and, following a number of internal promotions, we are seeking to appoint a new National Account Manager.

This role will be responsible for driving the contractor business in alignment with the Healthcare Business Unit's strategic objectives. The successful candidate will be accountable for delivering new business sales targets, developing retention strategies for existing national accounts, and ensuring consistent commercial performance across their portfolio.

The National Account Manager will take full ownership of their area of responsibility, delivering against clearly defined objectives, key performance indicators and growth plans. Working collaboratively with other National Account Managers and key internal stakeholders, they will contribute to the delivery of a market-leading National Accounts proposition and support the wider ambitions of the Healthcare team.

Reporting to the Sales Manager, the National Account Manager will play an integral role in shaping and executing the healthcare growth strategy. This is a high-profile position that requires a balance of strategic account management, business development and commercial leadership, while maintaining a strong focus on customer outcomes and long-term partnership development.

The successful candidate will work closely with the other National Account Managers and the Sales Manager to identify opportunities, strengthen customer relationships and drive sustainable growth across the contractor market.

We are seeking an ambitious, commercially minded individual with a growth mindset, strong relationship-building skills and the ability to influence stakeholders at all levels, from operational teams through to senior executives and board-level decision makers. Within the agreed Healthcare Business Unit strategy, they will establish clear priorities and action plans to deliver industry-leading account retention, profitable growth and exceptional customer service.

The role requires a proactive and resilient individual who can operate effectively within a fast-paced environment, demonstrating strategic thinking, commercial acumen and the ability to act with pace and agility to capitalise on opportunities and deliver results.

This is a challenging and rewarding opportunity for a high-performing individual looking to make a significant contribution to the continued growth and success of the Healthcare Business Unit.

apetito is the UK’s leading food supplier to the health and social care sectors serving more than 1,300 care homes, healthcare and education settings.

Our meals are expertly crafted by our dieticians and chefs, and then frozen to lock in the goodness.

Wiltshire Farm Foods, our sister company, is the UK’s largest ready meal supplier cooking and delivering over 330 different delicious frozen ready meals across the UK

The National Account Manager will be responsible for the strategic management and development of a portfolio of major National Accounts. This will include overall account performance, sales growth, margin delivery, contract retention and the development of long-term customer partnerships.

Working within agreed contractual frameworks and KPI requirements, the National Account Manager will ensure apetito consistently delivers on its commitments, providing a high standard of service and support that enhances customer satisfaction and drives sustainable growth. Delivery will be supported by a cross-functional team including Catering Consultants, Training & Operations, Marketing and other key business functions.

The role will lead and facilitate regular Strategic Review Meetings with contractor head office teams, while also supporting engagement across operational sites. Through effective stakeholder management, the National Account Manager will identify and develop joint business initiatives that strengthen partnerships and create opportunities for mutual growth.

A key responsibility will be to ensure the agreed profitability of each account is achieved throughout the contract lifecycle. This will include the successful implementation of contractual price reviews, alongside initiatives such as menu optimisation, commercial reviews and value-enhancing projects.

Working collaboratively with contractor partners, the National Account Manager will support tender opportunities, business development activity and strategic growth initiatives to deliver targeted sales and profit objectives. They will continuously enhance and communicate apetito’s value proposition, ensuring the business remains recognised as a market leader and partner of choice within the healthcare sector.

The National Account Manager will identify, develop and deliver projects that create competitive advantage and strengthen apetito’s market position. Success in the role will require the ability to work at pace, demonstrate commercial agility and effectively manage multiple stakeholders across both internal and external networks.

Relationship management will be fundamental to this position. The National Account Manager will build and maintain strong relationships throughout contractor organisations, with their clients and with key stakeholders across apetito. These relationships will be instrumental in driving strategic initiatives, maximising growth opportunities and supporting long-term contract success.

Working closely with colleagues across the Healthcare Business Unit and wider organisation, the National Account Manager will be responsible for protecting and growing existing revenue streams, supporting contract renewals and ensuring apetito remains the preferred long-term partner for its customers.

In addition, the National Account Manager may be required to contribute to wider account development opportunities, key business improvement projects and strategic Healthcare Business Unit initiatives, supporting the continued growth and success of the organisation.

• Competitive salary – accredited Living Wage employer
• Company car
• 25 days holiday per year, plus bank holidays
• Option to purchase up to 5 additional days holiday per year
• Generous annual bonus scheme
• Pension scheme - employer matched contributions up to 5%
• Life assurance scheme worth 2x annual salary
• Subsidised canteen
• Free turkey or voucher at Christmas
• Access to employee benefits including Perkbox with salary sacrifice options and retail discounts

As a family-owned business, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of.

We develop a range of products designed to enhance health and well-being for all our customers.

We are driven by a passion for service and dedicated to feeding some of the UK’s most vulnerable people.

We proudly support British food and farming, focusing on using the best ethical and sustainable produce in alignment with our goal to reach Net Zero by 2040.

Our ethical standards are recognised by the ETI and we are an accredited Living Wage employer.
Learn more about apetito’s commitment to a more sustainable future.

We embrace inclusion, empowering individuals from diverse backgrounds.

Our commitment to making a real difference extends to customers, communities, and staff and we're on a mission to build an inclusive workplace where everyone reaches their full potential.